Breakthrough Management Bottleneck Forging Core Competitiveness Of Enterprises

Case: A company producing and selling jewelrydevelopment to rely on organizational capacity
industry with their good reputation and manydevelopment. This requires that the company has
years of painstaking efforts, the country'smore sound organizational structure and
favorable economic situation factors, business isdepartmental functions and responsibilities, so that
booming in recent years has been in the industrythe capacity of organizations to play.
"leader" status.Five, from not forming culture system to cultivate
However, since the second half, due to rapidlya clear corporate culture began to change to
changing external environment and internalrequire employees recognize the company's
management of rapid growth as a result ofmanagement philosophy, and the formation of the
various factors such as the management of outcompany's unique cohesion and solidarity.
of touch, so sharp decline in sales and profits,Countermeasures: "Growth stage syndrome" is
increased turnover, the company is facing athe inevitable growing pains experienced in the
severe test , where to go, so that the wholeprocess, handled well, the company can enter a
company fell into deep thought into ... ... ...new stage of development, such as they are not,
Analysis: From enterprise development stage ofcompanies will be declining, even the possibility of
this perspective, there is an import from thefailure .
growth stage of transition to a naturalI believe that the enterprise at this stage the
phenomenon occurs, how to quickly get rid offocus is "to basic, and Improve, the step" to
present difficulties, so that enterprises embark oncorporate culture and system construction as the
the road of healthy development, this is a seriousentry point, through institution building, training and
problem .other means to strengthen corporate
I think the main problems of the company'sgovernance, improve the overall management
performance in the following areas:level. In the whole process to take care of the
First, the lack of depth on the developmentcurrent situation, even taking into account the
strategy of inquiry, without a clear developmentcompany's long-term goals and interests.
strategy the company is still in theFirst: Clear strategy. Strategic planning is the
opportunity-oriented stages of development;company's programmatic document to guide the
Second, organizations do not change under thedevelopment direction of the company, clearly the
company be adjusted accordingly, it has beencompany's business, guiding the company's
quite reasonable, and failed to meet theresource allocation, specified in the company's
company's development needs; sector functions isdevelopment strategy and development initiatives.
not clear, could not play its due role.3-5 years, the development of clear corporate
Three, missing the company's overall coordinationobjectives, and be planning the company's annual
of the monitoring center, cross-cutting basicdevelopment goals, development of company
management processes are not perfect, coulddevelopment initiatives. Specific operation should
not form an organic whole operation;start with the implementation of management by
4, did not enhance the understanding of humanobjectives, complemented by measures such as
resource management, human resourcesbudget management to operate.
management not in place. The quality of personnelSecond: the design and functions of the
is generally not high enough execution, theorganizational structure, responsibilities clear.
company lacks an effective incentive and controlCompany structure is the company to achieve its
measures, inadequate pay levels competitive,basic functions, a reasonable structure can
performance management system is not carriedimprove the operating efficiency and profitability.
out, the lack of performance evaluation* Combines the company's strategic
mechanism.requirements, according to internal capabilities and
5, ignore the building of enterprise culture, nolimitations and should strengthen the core aspect
corporate culture based on the core layer andof designing a new organizational structure,
system layer protection, and positive corporateemphasis on strengthening the management
culture has not been formed. Lack of internalcapacity, based on sound management and
communication mechanisms, communicationpredictable development of priority sectors,
channels, not much development goals and futurepassive situation for the company lay the
plans of the company there is only a smallfoundation for victory in sight.
number of high-level computer company, the* The same time, departments, and positions of
company's cohesion, centripetal force is notthe responsibilities of the system optimized, clearly
strong, and institutionalized management have notthe work of the position responsibilities, capabilities
formed habits.and quality requirements, so that employees on
The problems the company is a typical "growththe clear understanding of their responsibilities in
stage syndrome", is the company from the startmind, and be able to combine quality posts rising
of the transition to the growth stage thecapacity requirements, aim to enhance the work
common problems occurring. The specificand initiative.
performance:Third: the establishment of key management
1, significant changes in market conditions, marketprocesses and improvement.
competition, forcing companies to adapt toManagement process is the specific matters to
environmental change, the existing businessseries of interrelated activities, the flow chart
management need to make major adjustments.shown, enabling cross-sectoral, cross-posts of
By the irregular operation of the company toactivities in an orderly manner, can improve
standardize management of change, asoperational efficiency, to prevent risks from
management stepped up, already develop manyoccurring.
bad habits of employees not suited to the* At different levels for different levels of a key
phenomenon occurs.or key management processes, these processes
Second, the survival strategy of the transitioninvolve all areas of the company's important work.
phase of the fuzzy, require the company to sortIncluding the company's main business processes,
out development, a sense of direction; alsomarketing processes, order fulfillment processes,
require the company to profitability on its ownprocurement processes, customer service
mode of understanding more clearly, clearly theirprocesses, human resources management
source of profits, require companies to valueprocesses, financial management processes and
chain link to make a clear choice.so on.
3, the company guided by the opportunities for* Process should be designed to operate form
the development of power-oriented developmentthe same time, so that the process to the
to the ability to force change. Require thespecific operation, through the establishment and
company to be enhanced systems managementimprovement process, significantly improving the
capabilities, personal capacity should improveorder and efficiency of company operations, but
accordingly.also to plug the loopholes in management and
Four companies from relying on individual capacityimprove the company's overall management.