Business Brokers' Fees

One of the first questions business sellers ask meintermediaries generally help in the business
as a business broker in Toronto, Ontario is "whatevaluation and provide advice to business sellers
are your fees?" Business owners contemplatingto maximize the business value. Some
the sale of their companies generally consider feeintermediaries prepare a short business summery
structure a very important criterion for theof a few pages with summarized business
selection of a broker to work with. The businessinformation and industry analysis. Some but not all
brokerage/Intermediation/ Mergers and acquisitionof these intermediaries charge a non-refundable
markets offer a variety of fee structuresretainer between $2,000 and $20,000. The
depending on the size of the transaction and thesuccess fee/ commission charged on closing of
nature of the services offered.transactions is generally 10% of the first million
Businesses of less than $100,000 in value generallydollars and 1% to 5% of the balance. This
sell through Real Estate Agents who sell mostlysegment of the brokerage industry has been
real estate and a few businesses on the side perimpacted the most by the Internet and the
year. The service offered is merely putting an adprofession has been open to new entrants who
in MLS and showing potential buyers the business.do not have deep connections within traditional
The seller does most of the selling and answersindustry players. Business listings are simply
buyers' questions. The Real Estate salespersonadvertised through large business for sale
charges a flat fee of $10,000 or 10% of thewebsites and generally attract a large enough pool
value of the transaction on closing. A real estateof buyers to locate a serious buyer.
agent can hardly make living selling businesses onlyBusinesses between $5M and $50M in value are
because a large percentage (over 90%) of thesesold through Mergers and Acquisitions
small businesses never sell.Intermediaries/Advisors. Those professionals
Businesses between $100,000 and $1M in valuegenerally process more advanced finance skills
generally sell through business brokersand are capable of detailed business valuations.
Intermediaries. In the province of Ontario, CanadaThey also offer more extensive sales package
and some US states, business intermediaries needfor the businesses to be sold. The sales package
to be real estate licensed. These brokers tend toinvolves an extensive interview with the business
offer a wider range of services including, businessowner and some key employees and a
valuation, exit strategy consulting, preparation of adetermination of the key success factors for the
sales package or an offering memorandum, buyerbusiness, a detailed industry analysis and potential
screening and confidential marketing etc. Theirsynergies and/or opportunities for expansion for
fees generally range from 8% to 12% of thepotential buyers. Because the sales package
price of the transaction and is generally paid oninvolves a large number of hours of work, most
closing. Some intermediaries charge a nonM&A (Mergers and Acquisitions)
refundable retainer between $1000 at $10,000Intermediaries charge a non-refundable retainer
after signing the listing agreement. Businesses ofbetween $10,000 and $50,000. Charging a retainer
these sizes generally have higher probabilities ofalso insures that only serious business sellers will
selling because they are more professionallylist their businesses. While this practice tends to
prepared for the sale. Because of the absence orreduce the number of potential listings that an
the small amount of retainer charged, the numberIntermediary will have at a certain time, it does
of sellers changing their minds about selling in theinsure a much higher quality of listings, meaning
middle of the sale process tends to be very high.motivated sellers and realistic prices. On top of
Some sellers tend to simply taste the waters tothe retainer, these intermediaries charge a
see how much their businesses are worth with nosuccess fee using the Lehman or Double Lehman
intention of selling. This ends-up costing a lot offormulas. These formulas consist of charging a
time to business intermediaries.declining percentage on each million dollar of value
Businesses between $1M and $5M in value tend to( 5% of first million + 4% of the second million +
sell through business brokers/Intermediaries who3% of the third million + 2% of the fourth million
specialize in the lower middle market segment.+ 1% of any balance) or (5% for first and
These are more sophisticated business brokerssecond million + 4% for third and fourth million +
who generally have a good understanding of3% of the balance).
Finance and Business Strategy and have theBusinesses with over $50M in value generally sell
necessary people/sales skills to help in the longthrough medium size and large investment banks
and tedious negotiation process. Theseand have more complicated fee structures.