Knowledge Management & Learning Organisation: Six of one and a half dozen of the other

Moving Beyond “Knowledge forknowledge-sharing environment. The initiative
Knowledge’s sake”must define several processes in order to enable
Quick ± in 25 words or less, define knowledgethe cultural transition. The study showed that the
management. Can't do it? You're not alone.development of social capital as an infrastructure
    There are an assortment of disciplines thatfor knowledge transfer is a critical facilitator of
have influenced the field of Knowledgeknowledge transfer within organisations. Combining
Management (KM) thinking and praxis – themembers’ knowledge resources can lead to
most prominent are philosophy, in definingcollaborative knowledge creation that has the
knowledge; cognitive science (in understandingpotential to limit the economic and knowledge
knowledge workers); social science (ingaps that exist within Egyptian organisations.
understanding motivation, people, interactions, 
culture and environment); management science (inKnowledge sharing / lessons learned / storytelling
optimising operations and integrating them within 
the enterprise); information science (in building            U.S. Army has installed
knowledge-related capabilities); knowledgeknowledge sharing as a standard part of its work
engineering (in eliciting and codifying knowledge);in both training and real duty in the form of its
artificial intelligence (in automating routine andwell known after-action reviews. No effort is
knowledge-intensive work) and economics (inconsidered complete until it has been reviewed
determining priorities). As a result, there areand its lessons obtained, including the lessons
enormous working definitions of KM andlearned from failures.
emergent philosophies circulating in the literature            During the U.S. military efforts
and around corporations of the world.in Bosnia, lessons learned were distributed on a
            One cannot get a clearfrequent basis. Because such observations as,
understanding and definition of what KM is without“avoid snow-covered roads with no vehicle
studying the various concepts of knowledge andtracks, as they are probably mined” were
information (including data), as well as the tacit,credited with saving lives, members of other
implicit, and explicit knowledge dimensions. Much ofcooperating armies frequently requested a copy
the still existing confusion that surrounds the topicof the latest “lessons learned.”
of KM is based on the varied scholars’            Openness builds confidence and
interpretations and suggestions distinguishing thesharing stories openly builds confidence in
terms information and knowledge as well as theemployees and in the organisation as a whole. This
terms tacit, implicit, and explicit.openness also leads to the development of trust
 What is knowledge?that can support innovation. This is done by
             Some authors appear to tryindividuals using stories to build confidence in
to avoid the epistemological debate on thethemselves, the direction of their team or the
definition of knowledge by comparing data,future of the company. In these cases the moral
information, and knowledge. However, von Kroghof the story could be “We did it before and
et al. (2000) or Kakabadse et al.’s (2003)we can do it again”, or “Look how bright
understanding of knowledge as ‘justified truethe future can be.”
belief” goes back to Michael Polanyi’s            Companies can further develop
original work (we know more than we canthe organisation and its employees if people are
express) (Polanyi 1958), an epistemological positiongiven the opportunity to reflect on both the
which is acknowledged to have grown out ofpositive and negative realities of their workplace.
Plato’s discourses (Meno, Phaedo andLearning from each others past mistakes or
Theaetetus). This definition has been particularlysuccesses through stories can build awareness,
adopted by Western philosophy (Nonaka andskill and confidence. The “glory days” tales
Takeuchi, 1995), which provides a comprehensiveor “war stories” you hear informally or
taxonomy of knowledge models, Plato’sformally throughout a company present learning
concept was also debated from Aristotle, one ofopportunities without having to actually go through
his students, throughout continental rationalism, asthe experience. This is what NASA did to convey
well as from German philosophy (Kant 1965; Marxthe culture of excitement around advancing space
1976; Hegel 1977); British empiricism (Locke 1987)exploration to a young generation.
to twentieth-century philosophers (Dewey 1929;            Texas Instruments is a
Sartre 1956; Habermas 1972; Tsoukas 1996; citedcompany that is extremely serious about
in Kakabdse et al. 2003, p. 77).encouraging re-use of ideas and design by its
            The above discourse impliesengineers. To encourage this process Texas
that knowledge itself is a very multifacetedInstruments periodically holds a contest within the
concept with many different variations andcompany to collect the best story based on
definitions. Based on the fact that the nature of“We didn’t build it here but we used it
knowledge is widely acknowledged on differinganyway.” Teams within Texas Instruments
epistemological stands taken from the individualscramble to come up with the best story on
contributors, but led ultimately to thedesign re-use. They then share the story with
following definition of ‘knowledge’:others at an awards dinner. The stories and the
            “Knowledge is a fluid mixactivities of the company serve to foster their
of framed experience, values, contextualknowledge-sharing culture. In a well known
information, and expert insight that provides aexample, Texas Instruments has achieved $1.5
framework for evaluating and incorporating newbillion in additional wafer fabrication capacity as a
experiences and information. It originates and isresult of their knowledge-sharing program.
applied in the minds of knowers. In organisations Knowledge work and knowledge workers
it often becomes embedded, not only in            Early literature on knowledge
documents or repositories but also inwork tended to take a Taylorist view, separating
organisational routines, processes, practices‘thinking’ and ‘doing’ and
and norms.” (Davenport and Prusak 2000, p.comparing it with the fundamentally different but
5).more familiar, type of manual work or blue collar
Knowledge: Tacit/Implicit/Explicitwork (Drucker, 1999; Schultze, 2000). Task
            ‘Tacit’ knowledge isperformance within knowledge work cannot be
not expressible and can in no way be madecompared with the sequential prescribed
directly explicit or in other words codified intoperformance of manual work, by claiming that
rules and formulations (e.g. the way a projectknowledge work is the exact opposite.
manager behaviourally interacts or communicatesContemporary concept of knowledge work
during a conflict-solving process). In other words itintegrates doing and thinking and involves an
has to do with an individual’s aptitude foruninterrupted cycle of re-use and creation of
doing things or even cognitively thinking aboutknowledge, which can be compared to a process
things.of learning by doing. It involves a large amount of
            ‘Implicit’ knowledge istacit knowledge (Schultze, 2000).
expressible and by applying appropriate knowledge             A knowledge worker in
management practices it has the chance to betoday's workforce is an individual that is valued
made explicit. Thus, implicit knowledge is thenfor their ability to interpret information within a
transferred into explicit knowledge in a direct way.specific subject area. They will often advance the
This process of transferring can be observedoverall understanding of that subject through
through the propagation, application, thefocused analysis, design and/or development.
amalgamation or the interpretation of explicitThey use research skills to define problems and
knowledge. Interestingly, from time to time, theto identify alternatives. The term was first coined
terms ‘tacit’ and ‘implicit’ areby Peter Drucker (1959), as one who works
used interchangeably..primarily with information or one who develops
            ‘Explicit’ knowledge isand uses knowledge in the workplace. Toffler
expressed implicit knowledge. There is enough(1990) observed that typical knowledge workers
evidence from the literature as well as from(especially R&D scientists and engineers) in
practice, suggesting that the two termsthe age of knowledge economy must have some
‘explicit knowledge’ andsystem at their disposal to create, process and
‘information’ have exactly the sameenhance their own knowledge. In some cases
meaning. In other words, explicit knowledge shouldthey would also need to manage the knowledge
be regarded as implicit knowledge, which whenof their co-workers. Knowledge workers engage
expressed becomes information. However,in ‘’peer-to-peer’’ knowledge
whereas the management of knowledge is mostlysharing across organisational and company
understood as the management of theboundaries, forming networks of expertise.
processes, which can support the conversion of Knowledge Management (KM) Strategy
employees’ individual knowledge into overall            Two philosophies for managing
organisational implicit knowledge, the managementknowledge have evolved over the past decade.
of explicit knowledge is understood as theFirstly, the codification or explicit-oriented
management of knowledge-objects typically heldapproach, which aligns strategy with information
as information in the organisation’s informationmanagement efforts, such as embedding
base or systems in form of data records orknowledge in documents, which can be stored and
documents.reused. Secondly, the personalisation strategy or
The history of KMtacit-oriented KM style emphasises the human and
            Knowledge management (KM)hence more complex part of tacit or implicit
is currently receiving significant attention, fromknowledge. Attempts to externalise and transfer
both academics and practitioners, and is beingthis type of knowledge are based on
addressed by broad range of academic literaturecommunication strategies, both faceto- face and
and popular press. The study of humantechnology supported, by facilitating informal
knowledge has been central subject matter ofnetworks.
philosophy and epistemology since the ancient            Traditionally, organisations tend
Greeks and western philosophers. Easternto focus on the tangible part of knowledge,
philosophers, Tzu and Confucius in China and theirintroducing information and communication
contemporaries in India, have an equally long andsystems to capture and document knowledge,
well-documented tradition of emphasisingeven though these efforts might never have
knowledge and comprehension for the conduct ofbeen explicitly termed a ‘KM strategy’ or
spiritual and secular life. The first attempts at KM,aligned with organisational strategy. In recent
such as capture, storage and retrieval, began withyears, however, KM researchers have realised
the Cuneiform language in about 3000 BC.that human KM is the challenge, which has revived
            A number of managementthe notion of social networks.
theorists have contributed to the evolution of KM,            Some other knowledge
among them such notables as Peter Drucker, Paulmanagement strategies for companies include:
Strassmann, and Peter Senge in the United- rewards (as a means of motivating for
States. Drucker and Strassmann have stressedknowledge sharing)
the growing importance of information and explicit- storytelling (as a means of transferring tacit
knowledge as organisational resources, and Sengeknowledge)
has focused on the "learning organisation," a- after action reviews
cultural dimension of managing knowledge. Chris- knowledge mapping (a map of knowledge
Argyris, Christoper Bartlett, and Dorothyrepositories within a company accessible by all)
Leonard-Barton of Harvard Business School have- communities of practice
all examined diverse aspects of managing- best practice transfer
knowledge. In fact, Leonard-Barton’s- collaborative technologies (groupware, etc)
well-known case study of Chaparral Steel, a- knowledge repositories (databases, etc)
company which has had an effective KM strategy- measuring and reporting intellectual capital (a
in place since the mid-1970s, inspired the researchway of making explicit knowledge for companies)
documented in her Wellsprings of Knowledge. - social software (wikis, social bookmarking, blogs,
            The 1980s also saw theetc)
development of systems for managing knowledge 
that relied on work done in artificial intelligence and KM (CoPs) Strategy: A success story
expert systems, giving us such concepts as            Communities of practice (CoPs)
"knowledge acquisition," "knowledge engineering,"are designated networks of people who share
"knowledge-base systems, and computer-basedinformation and knowledge. Community members
ontologies. Knowledge management-related articlesexchange ideas, collaborate, and learn from one
began appearing in journals like Sloan Managementanother in both face-to-face and virtual
Review, Organisational Science, Harvard Businessenvironments. For example:
Review, and others, and the first books on            Caterpillar, Inc. is the world's
organisational learning and knowledge managementNo. 1 producer of earthmoving machinery and a
were published (for example, Senge’s Theleading supplier of agricultural equipment. The
Fifth Discipline and Sakaiya’s The Knowledgeorganisation's strategic driver for communities
Value Revolution).was just-in-time learning. In the past, Caterpillar
            By 1990, a number ofemployees attended in-class training on topics
management consulting firms had begun in-housethey might or might not find relevant to their daily
knowledge management programs, and severaljobs. By constrast, CoPs provide a platform
well known U.S., European, and Japanese firms hadthrough which employees can obtain timely
instituted focused knowledge managementanswers to current issues or problems.
programs. Perhaps the most widely read work toCommunities at Caterpillar are very narrowly
date is Ikujiro Nonaka’s and Hirotakafocused in order to maintain a direct relationship
Takeuchi’s The Knowledge-Creating Company:between community activities and daily work.
How Japanese Companies Create the DynamicsCommunities are a way for Caterpillar employees
of Innovation (1995).to connect with the organisation's global partners,
            By the mid-1990s, knowledgecustomers, or teams in a virtual environment.
management initiatives were flourishing, thanks inCaterpillar currently has approximately 3,500 CoPs
part to the Internet. Knowledge management,with about 40,000 unique participants.
which appears to offer a highly desirableApproximately 7,000 Caterpillar dealers also
alternative to failed TQM and business processparticipate in the organisation's CoPs.
re-engineering initiatives, has become big businessKnowledge management as "doing the right thing"
for such major international consulting firms as(effectiveness) instead of "doing things right"
Ernst & Young, Arthur Andersen, and(efficiency).
Booz-Allen & Hamilton.            The relatively stable and
What is KM?unchanging environment of the past allowed the
            Murray E. Jennex (2005) tellsluxury of predicting, pre-defining and
us that during a conversation he had with a fellowpre-determining the future based on past data.
engineer, he made the comment that it was tooBusinesses could once define their business
bad we could not get back to the moon. Murrray,models, business practices and business value
of course, agreed and expressed the desire thatpropositions - thereafter, the key challenge
the government would allocate funds for it. Hisremained that of optimisation for increased
friend then surprised him by saying it was notefficiencies: of 'doing things right'.
money that was the issue but that what really            However, changing customer
prevents the US from getting back to the moontrends, competitive products and services and
is that they do not remember how to buildchanging societal and governmental pressures
Saturn V rockets, Apollo capsules, and Lunarmake the existing business models, business
Modules. It seems after the end of the Apollopractices and business value propositions obsolete.
programme; management ordered all the plansMost of us are aware of the bloodbath in the
put on microfiche and all but a few of the paperdesktop computer industry that eliminated many
copies destroyed. This was done, however, whencompanies competing for business worldwide.
there was talk of going back to the moon andHowever, some companies realised that the only
engineers went to retrieve the plans, the usableperformance outcomes that matter are the ones
paper copies could be found, and everyone whothe customers really care about. They have been
knew how to build the rockets, capsules, andsavoir-faire in tailoring and growing their customer
modules were either dead or retired. Additionally,value propositions around what the customers
when the younger engineers began to reversereally needed rather than what they wanted to
engineer these components, they were stymiedsell to customers. Dell has been an agile player
because they did not understand the technologythat has been able to refine and play the game of
from that time; technology had advanced so'doing the right thing' again and again, first in
much that the engineers had not been taughtdesktops and later in web hosting, printers, PDAs
some of the fundamental issues faced byand storage. In the longer run, companies that can
engineers of that time. In other words, they hadfigure out the 'next right thing' and prepare well in
forgotten the knowledge from the experience ofadvance to ride the next wave will be more
solving the problems that prevented moon flights.effective in the longer run. However, it goes
            The above does in fact showwithout saying that 'doing the thing right' also
that the space program is an example of failedmatters once you have figured out what the
KM. They attempted to store relevant knowledgenext cash cow will be.
but when it came time to retrieve it, it could not            One central measure of
be retrieved and applied to the current decision-organisational effectiveness is the creation and
making activity due to media volatility and a lackcontinuance of a measurable competitive
of capturing the relevant context that makes theadvantage. Many broad initiatives such as
critical knowledge usable.efficiency, core competency advancement,
 Why do we need KM?    actualisation of customer-centric products and
            Why do we need knowledgeservices, and limitation of the fixed costs of doing
management? We need KM because we need abusiness can help to achieve a sustainable
proper process to help organisations identify,competitive advantage within the marketplace.
capture, store, and retrieve critical knowledge. WeThus, the effective management of knowledge
need KM processes to help organisations deal withunderstandably has the capacity to deeply impact
changing storage strategies. We need KM to helpthe way a firm does business from the minor
us deal with the transience of knowledge workers.details of daily operations to the broadest
We need KM processes to help organisationsstrategic decision-making processes. 
manage a glut of knowledge. Ultimately, we needOrganisational Learning/Learning Organisation
KM to help organisations make sense of what            Argyris (1977) defines
they know, to know what they know, and toorganisational learning (OL) as the process of
effectively use what they know. The whole point"detection and correction of errors." In his view
of knowledge management (KM) is to make sureorganisations learn through individuals acting as
that the knowledge present in an organisation isagents for them: "The individuals' learning activities,
applied productively for the benefit of thatin turn, are facilitated or inhibited by an ecological
organisation.system of factors that may be called an
            An organisation’sorganisational learning system".
emergency preparedness activities might involve            Huber (1991) considers four
collaborative efforts between various entities. Aconstructs as integrally linked to OL: knowledge
vital activity is responding to an actual crisisacquisition, information distribution, information
situation that hits one or more of the memberinterpretation, and organisational memory. He
organisations/entities. For some organisations,clarifies that learning need not be conscious or
responding to a crisis situation in done within aintentional. Further, learning does not always
consortium environment. Managing knowledgeincrease the learner's effectiveness, or even
across the various entities involved in such effortspotential effectiveness. Moreover, learning need
is critical. This includes having the right set ofnot result in observable changes in behaviour.
information that is timely, relevant, and is            Moreover, by taking the view
governed by an effective communication processof the organisation as a learning system, Senge
given such organisational structures, and the needcontributed meaningful new insights. In his highly
to manage knowledge in these environmentscited publication ‘The Fifth Discipline’
through effective Knowledge Management(1990) he argues that the organisations that will
Systems (KMS).truly excel in the future will be the ones that
            KM efforts typically focus ondiscover how to tap people's commitment and
organisational objectives such as improvedcapacity to learn at all levels within an organisation.
performance, competitive advantage, innovation,Senge believes that the ‘five component
the sharing of lessons learned, andtechnologies’ are converging to create learning
continuous improvement of the organisation. KMorganisations: Personal Master - Shared Vision -
efforts may overlap with OrganisationalTeam Learning - Mental Models - Systems
Learning and may be distinguished from that byThinking
a greater focus on the management of            In his work ‘Disciplines of
knowledge as a strategic asset and a focus onOrganisational Learning: Contributions and
encouraging the sharing of knowledge. KM effortsCritiques’, Easterby-Smith (1997) argues
can help individuals and groups to share valuableagainst most scholars’ attempts to create a
organisational insights, to reduce redundant work,single framework for understanding and explaining
to avoid reinventing the wheel per se, to reducethe management of OL. By reviewing the most
training time for new employees, to retainmeaningful literature in the field he identified the
intellectual capital as employees turnover in anfollowing six disciplinary perspectives: psychology
organisation, and to adapt to changingand organisational development, sociology,
environments and markets.management science, strategy, production
 Implications of Global cultural diversity on KMmanagement, as well as cultural anthropology.
            Global cultural diversity has            Ang & Joseph (1996)
profound implications for the effective design andcontrast Organisational Learning and Learning
implementation of knowledge management (KM)Organisation in terms of process versus structure.
projects. Thus, the view on global cultural diversityThey define OL as the ability of an organisation to
recognises the existence of differentgain insight and understanding from experience
organisational contexts and great care must bethrough experimentation, observation, analysis,
taken when making assumptions about patternsand a willingness to examine both successes and
of organisational performance and innovationsfailures. However, the managers' role in the
(Avgerou, 2002). For example, the wide gap inLearning Organisation, Senge (1990) argues, is that
the availability and use of ICT across the world,of a designer, teacher, and steward who can build
and the influences ICT exerts on globalisation,shared vision and challenge prevailing mental
raise questions about the feasibility and desirabilitymodels. He/she is responsible for building
of efforts to implement the development of ICTorganisations where people are continually
through the transfer of best practices fromexpanding their capabilities to shape their future --
Western industrialised countries to developingthat is, leaders are responsible for learning.
countries, and whether organisations can utiliseImplementation of KM: The Xerox Case
such ICT in accordance with the socio-cultural            Xerox was set out to be as
requirements of the contexts (Avgerou, 2002).educated as possible about knowledge
            Reliable research concludes thatmanagement (KM). The organisation has spent
diversity and local context does matter, and thatconsiderable financial resources and time to codify
the global techniques employed in westernthe collective knowledge through its research,
industrialised countries should not be implementedconsortium work, and sponsorship of research.
mechanically in developing countries without            During a study on its
consideration for the local context. Further, genderrepresentative’s behaviour, Xerox noticed
considerations have been shown to be of greatthat most of the causes of breakdowns in the
importance in the successful adoption of ICT.machines they sold couldn’t be found in any
The Arab region Knowledge Evolutionof the firm’s record of cases.
            Recently, there have been aHowever representatives, thanks to their own
couple of noticeable groundbreaking modelsknowledge and the knowledge they shared
pursued by Dubai and Qatar to transubstantiateamong each other during lunch breaks, were able
the region’s population into ato solve those problems.
‘‘knowledge society.’’ Both of            The solution, called Eureka
these initiatives deemed human development aproject, was the creation of: An electronic
central goal and targeted narrowing thedatabase, in which they stored best practices,
knowledge gap between the Arab region and theideas and solutions; an intranet for representatives
rest of the world. At the latest Middle East Worldto make knowledge accessible to the whole
Economic Forum, held in Jordan in May 2007,company and facilitate the information sharing.
Sheikh Mohammed bin Rashid Al Maktoum,            The validity of the KM Eureka
launched an endowment of ten billion US dollarsproject’s implementation is strictly linked to
for an avant garde foundation called thethe economic resources that it succeeds in
‘‘Mohammed Bin Rashid Al Maktoumrecovering and saving up. In that perspective, the
Foundation’’ to promote knowledge in theproject Eureka made the Xerox Corporation save
region.about the 5-10% on the job developed from the
            The second major initiativerepresentatives and about $10 million on the cost
occurred in Qatar, where the governmentof pieces or replaced machines.
gathered leading world university representativesPoor Knowledge Management can kill
into a center for knowledge-creation called            On September 30, 1999, a
‘‘Education City,’’ which isnuclear criticality accident occurred at a uranium
headquarters for the ‘‘Qatarprocessing plant operated by JCO Co., Ltd.
Foundation.’’ The main objective is to(hereinafter referred to as JCO) in Tokai village,
form the most powerful educational and researchIbaraki Prefecture. A solution of enriched uranium
hub in the Middle East.in an amount several times more than the
             One of these efforts mayspecified mass limit had been poured directly into
lead to Beit Elhikma II or may producea precipitation tank bypassing a dissolution tank
distinguished geniuses such as Averroesand buffer column intended to avoid criticality. This
(ibn-Rushd) (1126-1198), who created the firstaction was in contravention of the legally
domestic and exotic knowledge hybridisationapproved criticality control measures. Three JCO
model that is not only admired, but also accepted,plant workers were exposed to high levels of
by Western societies. Averroes published hisradiation in the accident. This has resulted in the
commentaries on Aristotle based on the epistemicdeath of two of the workers making this an
fundament that ‘‘knowledge is theunprecedented nuclear accident in Japan which has
conformity of the object and thedeveloped nuclear energy for peaceful purposes.
intellect.’’ The comeback of the Arab            Except for what are
mind in a systematic ‘‘brain gain’’sometimes called ‘Act of God’, any
program is needed as happened in India.problems arising at a nuclear plant originate in
            To align the intellectualsome way in human error. However, unless there
capacities with new business requirements, theis a sufficient set of vulnerability causal factors
region must work on different fronts to invest inand one or more triggering causal factors, neither
expatriates, to leverage its strategies to reversean instance of human error nor a consequential
the ‘‘brain drain’’ and to fill theevent occurs. Based on the systemic analysis of
knowledge gap at both intra- and inter-regionalthe criticality accident, it was proved that its root
levels. To keep the momentum of thecause was inappropriate knowledge management
‘‘Knowledge Society” paradigm, the- combination of (1) inadequate risk awareness by
sustainability of the paradigm needs uninterruptedthe top management and (2) “kaizen”
diffusion and infusion of innovations and(production improvement) drives.
continuously relevant knowledge, which may needConclusion
restructuring at the organisational level.            Today’s more balanced
            The chimera ofview of KM is therefore a combination of
‘‘epistemic sovereignty’’ is anmanaging explicit information resources as well as
outmoded self-centeredness that is notmanaging the working environment and people so
acceptable in the current globalised marketplace.that tacit knowledge is more readily developed,
More pointedly, epistemological pluralism is requiredshared and exploited. KM is well beyond the
for success in the realm of the“fad” stage – from previous surveys
‘‘knowledge society’’. Athat showed two thirds of senior managers
‘‘co-opetitive’’ relationship isregarded KM as a fad, today it is recognised as
considered crucial to build the ‘‘knowledgefundamental and a contributor of value. It does
society’’. The Arab world can revertadd value to an organisation’s bottom line,
from the status of ‘‘knowledgeand though difficult to prove directly, new
entropy’’ to the former ‘‘goldenmeasuring instruments have helped stakeholders
age’’ of Islam – if the principles ofidentify the sources of value more clearly.
modern knowledge are effectively leveraged and            KM becomes more pervasive,
crossbred with traditions to result in a lucrativea knowledge ‘lens’ and KM perspective
‘‘knowmadism’’.are being applied to wide range of management
Knowledge transfer and social capital: the case ofand business processes. Total quality
Corporate Egyptmanagement, customer relationship management
            Most of the knowledge relatedand risk management are examples of where
initiatives in Egypt have been at the country andsuch approaches have given stakeholders new
community levels with limited emphasis at theinsights and methods improves through the fusion
organisational level. According to the Worldof existing methods with good KM practice.
Development report for Africa, Egypt needs to            KM was very much a
work fast in order to increase its knowledgepractitioner led discipline and only belatedly has the
base, to invest in educating the people aboutacademic community caught up. However, there
knowledge management, and to take advantageare now several business schools with active
of the new technologies for acquiring andprogrammes of research. We are constantly
disseminating knowledge. The report emphasiseslearning more about KM in different contexts. KM
the importance of (1) instituting policies that enableis also considered a side-show until it is fully
them to narrow the knowledge gaps thatintegrated into the strategic planning and decision
separate poor countries from rich countries; (2)processes of an organisation, which means the
promoting collaborations among theexplicit recognition of knowledge, and KM in the
organisations—governments, multilateralcorporate strategy and a clear articulation of its
institutions, nongovernmental organisations, andcontribution to the business bottom line (including
the private sector—in order to work together;non-financial objectives).
and (3) nurturing a knowledge sharing culture.            Both the literature on
            A study performed on 41organisational learning and knowledge management
public/private organisations in Egypt usinghas been growing over the past years. While OL
Hofstede’s (1980) cultural dimensions highlightsprimarily aims to identify the underlying processes
the need for a change in network relationshipsof learning by clarifying critical issues like the
and efforts to build the relational dimension ofcontent, agents and levels of learning, KM takes a
social capital. While the structural and cognitiveproactive role of explicitly providing guidelines for
dimensions are already in place, the insubstantialityactive intervention into the organisation’s
of the relational dimension and the focus onknowledge base. Both perspectives have their
individual achievement are curtailing membersmerits. OL provides a theoretical framework for
from sharing their expertise. It is apparent thatanalysing changes in the organisational knowledge
the lack of trust in getting credit for thebase. This framework can be used to hypothesise
information they share makes it hard for them toand explain cognitive and behavioural changes
volunteer their expertise unless instructed to dowithin organisations over time. KM serves as a
so and unless they feel the risk of not obeyingmanager’s framework for improving the
commands.OL’s potential. By guiding managerial
            It was concluded that theintervention into the organisation’s knowledge
initiative has to start at the top in order forbase, KM serves as a management tool of one of
knowledge workers to have confidence in thethe most critical resources of organisational
system and to be able to cross the cultural gapsuccess.
between a knowledge-hoarding and a