Looking For a Move to Diversity Management? Consider Change Management Practices

Karen remembers the diversity managementapproval.
class she took back in graduate school. The basicLike most professionals tasked with such a large
ideas sounded practical and the professor keptproject, Karen does not have much practical
everyone's attention with his case studies aboutexperience but knows that she is not alone, since
this new business practice.managing change and moving to diversity
Now her boss of two years, at the regional bank,management is so new to most organizations.
is suggesting Karen may be asked to oversee aTaking her bank through a transition from
transition team to move the bank fromaffirmative action and valuing difference to
affirmative action and valuing differences to adiversity management will required education and
focus on managing diversity.time since the later approach involves a "way of
He tells her that bank board members, the CEOlife" change − a real change of the
and several key executives are seriouslycorporation's roots.
concerned about this project, after two key"It's going to be like changing a person's
new-hires recently left their positions. It waspersonality," she explains to her boss. "And that
expensive to recruit them and there had beennever comes easy."
high hopes these two college superstars would"Do we need a psychologist or someone to, uh,
easily move through the bank's executive traininghold therapy sessions?"
program.Karen laughs, and tells him that a shrink would
"So, do you know why Miss Morales and Mr. Diegoprobably help out a lot, along with an
left?" Karen asks.anthropologist and sociologist, and maybe a
"Well, I did hear they were speaking Spanishlawyer. Perhaps her old business professor would
together at lunch and someone came up andbe available, too, she chuckles.
complained that they didn't care about their"Our first issue is that most of our managers
co-workers if they didn't speak English at work,"have limited knowledge of culture roots, let alone
her boss says.experience with changing them. We are going to
"Oh, brother," Karen says, shaking her head. "Whyneed to find out if our board members are
didn't that person ask for Spanish lessonsrealists − are they going to fully
− and take advantage of their ability tounderstand the time, effort, commitment, and
speak several languages?risk involved?"
"Yes, I do believe it is time for some changeKaren's boss answers that from what he knows,
around here."the board members and executives pressing for
Karen's boss continues. "I guess they both gotchange appear to recognize the competitive and
new jobs over at the ABC bank. Anyway, thestrategic urgency driving the need for this change.
change committee wants to meet next week.They may not recognize the time factor or
Tim Brown told me we need to show diversity atcomplexity.
our bank, that we want our customers to know"I know they have the skills to encourage buy-in
this is an important issue for us, that we culturallyfrom the rest of the board once they understand
reflect the communities we serve," her boss says.what is involved," he tells Karen. "But we really
"How can we do this if we cannot keep our neware going to have to lay out these important
employees comfortable?"facts, right from the start, about time and
("Oh, there is so much that we need to becomplexity."
thinking about involving diversity besides how to"Well, then. It looks like we will be having a very
recruit and keep minorities, but I am just going tointeresting meeting with this group next week.
keep listening and see what I can gather," KarenAnd I am up to the challenge. In fact, this is going
thinks to herself while her boss continues onto be quite an exciting project," she adds.
about his conversation with the vice president ofThat night, even before dinner, Karen gets out
human resources.)her books, class notes and tells her husband some
The complexities of managing diversity challengeserious change is about to take place at work and
are not surprising and challenge any business.she'll be staying up late at night, at least for a
Karen, with her specialized training, knows howwhile.
hard this can be in any organization; she has"Sounds like you are going to be busy. Will I have
already helped move employees away from usingto do more cooking? Cleaning? Ironing" he laughs.
traditional bank accounting methods into new, high"Oh, I think we can go out more than usual. Get
tech directions and understands why she wouldsome extra help, too. How's that sound?
be a good choice for this project, if it gets final"Real good to me, Karen! How about tonight?