M&A Drives Need for Agile Business Transformation by Eric Berridge

It used to be that M&A, in hi-tech, was aThis is a prime example of what my company,
troubled endeavor.  All mergers fail.  That wasBluewolf, calls Agile Business Transformation(tm),
the edict.  Integrating technology was tooor Agile Business Transformation through Agile
difficult, and it was cheaper to build organically.Project Management.  For businesses, Agile
  Over the past five years, that trend hasBusiness Transformation encompasses the
changed significantly.cultural, technological, and process oriented
If you are concerned about employmentrequirements for a company to survive and
numbers, this trend is scary, because M&Ainnovate in the 21st century.  Organizations have
typically reduces jobs.  When Mark Hurd tookto be prepared for change, and their vision must
over HP, a few years after the Compaqembrace things like M&A as a cultural reality.
acquisition, and before a spate of HP acquisitions, To embrace change, processes must be flexible
including the swallowing of EDS, he immediatelyand measurable, so that organizations make
went into cost cutting mode and reduced HP'sdecisions quickly and objectively.  If a process is
combined workforce by nearly 10%.  Guess whogoing to change–which it will, in an M&A
is at the helm of Oracle now, after five years ofenvironment–organizations must be able to
continual acquisitions?  You got it:  Hurd.justify the change through a measurement which
There are the large acquisitions like HP and EDS,aligns to a vision and which the organization will
or Oracle and Sun, or Intel and McAfee, butbuy into.
underneath those, there are hundreds of smallerThe good news for M&A is that flexible
deals that are happening on a monthly basis.  Atechnology is becoming prevalent in corporate
recent one is salesforce.com's $140 millionAmerica.  Even small, private, companies are
acquisition of Jigsaw (seven times revenue!!!)leveraging the Cloud to automate their businesses.
Several things are driving the trend forhas nearly monopolized the small to medium
consolidation in high tech.  For starters, the IPObusiness landscape, and this means that when
market has never recovered from the .com bust,these companies are acquired, they bring blue chip
which means that small, private, companies areprocesses, from forecasting to HR, that even the
tuning themselves for M&A instead of anlarger acquiring companies may not have in place.
IPO.  On the heels of that trend, the availability We see this regularly in Salesforce
of Private Equity dollars has spurned animplementations–or "org merges" as we call
environment where the typical five yearthem–when both organizations need to decide
investment horizon of a Private Equity firmwhich technology, and which processes, will
demands that companies exit in one fashion orsurvive.  More and more, we see the smaller
other–PE ownership has little appetite for thecompanies' technology and processes surviving.
long, risky, road to independentFinally, it is also these companies that are ripe for
supremacy–they want a return today.acquisition.  If a small company's processes are
Assuming that M&A remains as the ultimatecutting edge, if their reporting is real-time (i.e. they
"exit strategy" in hi-tech, and assuming thatcan produce a forecast at a moments notice),
stalwart tech companies continue their defensive,they are more likely to generate interest and a
acquisitive approach to innovation, what becomespremium in the M&A world.   So having
the determining factor in a successful merger?flexible technology, a cultural vision, and a process
 You got it:  technology.  Or, more broadly, thefor sustaining on-going innovation–or,
ability of a company to use flexible technology toagain Agile Business Transformation–become
execute efficient business processes and tothe key mechanism's for ensuring long-term
quickly absorb a new entity into those processes,success, either independently, or in the arms of a
while retaining any processes which arelarge, cozy, acquisitive industry stalwart.
competitive differentiators for the company beingNow just hang on to your job.
acquired.