Why Most Leadership Training is a Waste of Money and What You Can Do About It

A group of senior executives are finishing up aWhat we need is more leadership training that
three-day program at a top leadership traininguses methods that are more effective than
center. They've already filled out evaluations oflecture, or even lecture with PowerPoint and
the courses they took and the instructors. Nowhandouts. We need to use more methods that
they're grading the facilities and meals. Soon they'lloffer opportunities to learn from specific, relevant
be heading back home to see what work hassituations. And we need to use more methods
piled up while they were gone.that allow for reflection.
This scene is played out countless times everyBut, just because training is different from our
day, all across the country. It also tells you a lotMedieval model doesn't automatically make it
about the mistakes companies make witheffective. There are a lot of programs out there
leadership training.based on the principle that we have to do
Companies spend millions every year to send topsomething special to make learning fun. Other
managers to multi-day, off-site leadershipprograms grow from the need for trainers and
programs. At the same they spend only about 7consultants to sell something "new."
percent of the training budget on first lineThat's why you have leadership training that isn't
supervisors.training at all, at least not in leadership. Executives
But it's those first line supervisors that makecan try outdoor adventure training which can be
most of the difference. Jeff Immelt, current CEOlots of fun or they can learn leadership by
at General Electric, says that when he was a boy,cooking, which probably helps the executive be
he always knew the name of his father'smore helpful at parties. But how do either of
supervisor, but rarely knew the name of the CEO.these make you a better leader? None of these
That's normal.trendy methods seem to do much about helping
First line supervisors determine whether workersyou learn leadership, but they're a fun way to
are engaged or not. They're the leaders whospend the training budget.
assure that teams have both high morale and highHere's another really important thing. A lot of
productivity. Why not spend some training moneygreat classroom training never finds its way back
on them to help them do a better job?to the workplace. It never seems to make any
The other thing wrong with spending leadershipdifference in what the leader-trainee does.
training money on senior managers is that they'reThat's because companies spend their time and
not likely to change much. A manager who's beenmoney on the training and forget about the
plying the leadership trade for a couple oflearning. That's up to the individual, but companies
decades isn't likely to make a big, effectiveusually don't even bother to set learning
behavioral change because of a couple of classes.expectations or check to see whether a trainee is
To make matters worse, most leadership trainingusing what he or she was taught. They should.
uses ineffective methods. Companies spendMarshall Goldsmith reviewed how well 86,000
millions every year on classroom-based trainingleadership training participants actually learned
that isn't much different from what you'd see iffrom the experience. He found that the people
you could go back in time to almost any Medievalwho went home, talked about the learning and
university.worked, deliberately to implement new behaviors
In both cases there's one person in front of thelearned best. But those who just went back
room talking to a bunch of other people. Oh sure,home and did no follow-up showed no
today there would be PowerPoint slides and theimprovement at all.
seats might be more comfortable, but MartinThe sad fact is that we know how to do good
Luther would have no trouble recognizing what'sleadership training; we're just not doing it. Here are
going on.some things your company should consider.
In this medieval training model, the instructor laysSpend time and money training your first line
out some basic principles and then works down tosupervisors and new managers. Help them put
specific applications. That might be great for thetogether a self-development plan that will help
teacher, but it's not the way that most humanthem learn on the job. You'll get the most bang
beings learn best.for your buck that way.
Think about any baby you've been around.Make sure the leadership training you choose
There's not a general principle in sight. The babyaddresses specific skills and uses effective
sees things, touches things, runs into things andinstructional techniques. Set specific learning
tastes things and then turns all those experiencesobjectives for everyone you send to training.
into general principles.Make sure that people who go through training
That's how most adults learn, too. The mostget help and encouragement when they get back
effective sequence is from specific point oron the job. Follow-up to see that they're working
experience to general principle.to implement what they learned.